TRUE UNDERGROUND

Label, Manager, Media Outlet/Journalist · United Kingdom

About

Bio and how they support artists

True Underground (TU) burst onto the scene in November 2022 with a bold vision: to reinvent the dance music media for the next generation of ravers. Since then, we’ve worked tirelessly to shatter genre walls and unite best‑of‑breed artists from every corner of the underground on a single, dynamic feed. We speak directly to socially active Millennials and Gen Z clubbers (aged 21–34) who live, travel, and breathe dance music. Beyond the beats, our community embraces fashion, fitness, festivals, travel, and cultural trends—making TU a home for those who demand more than just music. What Sets True Underground Apart Unshakable Integrity: We feature only the very best artists and uphold the highest quality standards—no compromises. Record Engagement: In just two years, our SoundCloud has become one of the most engaged channels in the industry, with top‑tier artists and brands rallying behind our movement. Our Twofold Mission Ignite Creativity - leverage cutting‑edge tech to reinvent how you experience content—across our website, SoundCloud, socials, and newsletter. Deliver exclusive premieres, deep‑dive interviews, and genre‑busting mixes from the scene’s top artists as well as relevant lifestyle content. Foster Growth We offer a high‑quality, tightly curated platform that transcends niche genre focused channels and A‑tier publications. True Underground’s diverse readership and listenership offers a new audience and highly credible brand association. True Underground Brands & Reach True Techno Podcast and ONE Podcast—are both invite‑only podcasts showcasing the raw, unfiltered essence of electronic music from the best artists across the scene. Our podcasts are syndicated globally on Apple Podcasts, Amazon, Deezer, Stitcher, Sirius FM, Pandora, as well as Soundcloud and on our website. New Experience Our newly launched website delivers a full desktop‑magazine experience with autoplay video, curated travel guides, interviews, news, and more. Every element is carefully curated to bring you the best the scene has to offer. At True Underground, our values for coverage are very clear: if it’s not done better, we’re not doing it at all. Contact us with music that is relevant for our platform and we can will potentially: Repost tracks or premiere tracks Offer free downloads on our 82k follower Soundcloud channel. Consider your music for our label Give general advice and constructive feedback Create IG and website interviews on our website Publish news on www.trueunderground.one Consider your mix for inclusion in our podcast series

www.trueunderground.one · 79700 followers · 12000 followers · 1721 followers

They want to receive...

Genres

Dance musicDrum and BassHard TechnoHouse musicMinimalTech HouseTechnoUK Garage / Bassline
Moods

DarkGood vibesIntenseMelodicUndergroundUpbeat

They are also open to receiving...

Genres

Acid houseGrimeHard Dance / Hardcore / HardstyleProgressive / Melodic House & Techno

They don't want to receive...

Genres

African musicAfrobeat / AfropopAfro House / AmapianoAlternative rockArabic musicAsian musicBluesBossa novaBrazilian musicBrazilian FunkBrazilian SertanejoCanzone ItalianaCaribbean musicChristian musicClassical musicColdwaveCommercial / MainstreamCountry musicDancehall / ReggaetonDance popDeath / ThrashDream popDubElectronic rockElectro Jazz / Nu JazzElectropopExperimental jazzExperimental rockFilm musicFunkJazz fusionGarage rockGerman songHardcoreHard rockHip-hopHoliday musicHyperpopIndie folkIndie IndiaIndie popIndie rockInstrumentalInternational popK-pop / J-popLatin musicLatin PopLofi bedroomMelodic metalMetal / Heavy metalModern jazzNeo / Modern ClassicalNew waveNoiseNouvelle sceneOriental musicPop PunkPop rockPop soulPost punkPost rockProgressive popProgressive rockPsychedelic popPsychedelic rockPunk RockR&BReggaeRock & Roll / Classic RockShoegazeSinger songwriterSolo PianoSoulSurf rockSynthpopTraditional musicTranceUrban popChanson Française/Variété