Eric McLellan

Label · United States

About

Bio

My lifelong passion for music has manifested in my current role as an A&R consultant and artist manager affording me a great opportunity to work with and for music artists. I gained the bulk of my experience during my time at Sire Records, Warner Bros Records , and ADA Distribution as Director, A&R and label GM/Label manager. I would describe myself as a creative strategist at heart who has grown with the ever changing landscape of the music business taking on various roles at labels from Creative Services (advertising and video production) to A&R, to distribution, over the course of a 15+ year career in New York City. My specialties include A&R, Artist Management, tech, video production, branding, and strategic marketing. Former Label GM for icons + giants (Warner/ADA). Currently A&R partner at Ninetone Group a Swedish label with distribution inside of InGrooves. Overseeing US A&R. In addition, through my company Yo Peep This, I work with start-ups Breakr, indieFlow, A&R at Boost Collective, and also an artist coach at Groover for their US Club.

Www.YoPeepThis.com · 2382 followers · 1996 followers

They want to receive...

Genres

Alternative rock

Country Americana

Dance pop

Hip-hop

Indie folk

Indie pop

International pop

Singer songwriter

Trap

Urban pop
Attributes

Available on Spotify

Early project

On stage experience

International potential

Strong social media presence

Unsigned artist

Upcoming project

Young talent

They are also open to receiving...

Genres

Chill / Lo-fi Hip-Hop

Classical music

Experimental jazz

New wave

Pop Punk

Progressive pop

R&B

Traditional music
Moods

Dramatic

Midtempo

Underground

Weird
Attributes

Finished track

Supported artist

They don't want to receive...

Genres

Acid house

Death / Thrash

Film music

Instrumental

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Services

Distribution , A&R Support, Label Services, Promo/Marketing, Creative Direction, Brand Direction and support, Management, Music Production services and direct consultancy work. www.yopeepthis.com